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SUBWAY customers can now easily pay and save at more than 26,000 restaurants nationwide, all from their mobile devices

October 1, 2014 – MILFORD, CT – The SUBWAY® restaurant chain today announced the nationwide availability of contactless/NFC-based mobile payments in partnership with Softcard™, completing a rollout that was announced earlier this month. SUBWAY customers can now use their mobile device to pay at more than 26,000 SUBWAY locations across the U.S. using the Softcard app.

In the future, the SUBWAY® brand will integrate its SUBWAY Card Rewards Program into the Softcard app in participating markets, providing a simpler way to earn Reward Points.

“We’re excited to give our customers a seamless way to enjoy SUBWAY offers and rewards through the Softcard™ app,” said Carman Wenkoff, Chief Information Officer for the SUBWAY® brand. “By mobilizing our SUBWAY Card Rewards Program in Softcard, we can offer customers an easier, more meaningful experience through the technology they use most – their smartphones.”

Softcard™ is a free app that combines payments, offers and loyalty. SUBWAY® customers can download and use Softcard today on more than 80 mobile devices across AT&T, T-Mobile and Verizon Wireless and tap to pay at more than 200,000 locations nationwide. Through its use of the contactless EMV global standard and SmartTap® mobile commerce technology, Softcard enables a safer way to make payments, to redeem offers and to use loyalty cards through a simple tap.

“Today’s announcement marks a milestone for the mobile payments industry as SUBWAY takes quick-service to the next level with the largest deployment of mobile payments in the U.S.,” said Michael Abbott, chief executive officer, Softcard. “We’re excited to work with SUBWAY to offer customers an easier and safer way to pay, save and earn rewards.”

About SUBWAY® restaurants 
Since 1965, SUBWAY® owners have been devoted to offering customers customized made to order sandwiches with a wide range of better-for-you options. Providing easy access to vegetables, detailed nutrition, dietary, and healthy lifestyle information has been a priority for the SUBWAY® chain for many years, earning the American Heart Association’s Heart Check Meal Certification in 2012 for many Fresh Fit™ meal options. As the world’s largest restaurant chain, thousands of dedicated entrepreneurs have the opportunity to run their own business, while playing an important role in their communities. To learn more information about us, visit http://www.subway.com, like us on Facebook https://www.facebook.com/subway and follow us on https://twitter.com/subway. SUBWAY® is a registered trademark of Doctor’s Associates Inc.

About Softcard
The joint venture is among AT&T Mobility LLC, T-Mobile USA, Inc. and Verizon Wireless and is based in New York City. The venture is chartered with building Softcard, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. Softcard™ is available to all merchants, banks, payment networks and mobile carriers. Softcard and the associated logos are trademarks of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners. For more information visit www.gosoftcard.com.

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SUBWAY launches Softcard-branded NFC payment terminals at more than 26,000 locations nationwide, the largest NFC restaurant deployment in the United States

Subway-photoSeptember 16, 2014 – MILFORD, CT – The SUBWAY® restaurant chain today announced that it will launch NFC-based mobile payments nationwide on October 1st with Softcard, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA, Inc. and Verizon Wireless. Softcard users can use their mobile phones to experience a new way to pay and save at more than 26,000 SUBWAY locations in the United States. This is one of the largest deployments of mobile payment capability in the country.

Softcard and the SUBWAY® brand are also teaming up to deliver offers to SUBWAY® customers via the Softcard app. As part of this promotion, Softcard users that tap and pay at a SUBWAY® restaurant will receive $1 back on every purchase over $1 made with the American Express Serve card through year-end*.

This national launch is the extension of a relationship that began in 2013 and included a successful pilot in Salt Lake City earlier this year. The relationship will continue beyond today’s announcement to include the SUBWAY® loyalty program.

“Softcard has proven to be a valuable partner to us and we are proud to extend our relationship with them,” said Carman Wenkoff, Chief Information Officer, for the SUBWAY® chain. “As we’ve worked together to implement and pilot this technology, we’ve been impressed with the Softcard team and opportunities available through the Softcard platform. By embracing mobile payments and loyalty with Softcard’s SmartTap™ technology, we’re making it easier for customers to enjoy smart choices on the go.”

In the coming months, SUBWAY will include the SUBWAY Card Rewards Program in the Softcard app, providing customers in participating SUBWAY Rewards markets with a simpler way to collect Reward Points. Cardholders who load their SUBWAY rewards card into the Softcard app will be able to simply tap their phones to the reader using SmartTap™ for fast and convenient presentation to the point of sale. SmartTap™ is a Softcard developed protocol that adds commerce data to an NFC transaction leveraging industry standard NFC technology to deliver loyalty and offers to retailer’s point of sales systems.

Quick-service restaurants (QSR) are quickly adopting mobile payment technology as consumers show increasing interest in using their mobile devices for an easier way to pay. The National Restaurant Association reports four in 10 young adults say they would likely pay for their quick-service restaurant orders by mobile or wireless device if they could.

“SUBWAY is a leader in the quick-service restaurant industry and has placed itself at the forefront of mobile payments with today’s announcement,” said Michael Abbott, chief executive officer, Softcard. “We’re thrilled to have a great partner in SUBWAY; and we look forward to providing their customers with a simpler, quicker way to pay.”

Softcard is a mobile commerce platform that combines payments, offers and loyalty to provide users a safe and easy way to shop, pay and save using their mobile phones. The app uses NFC, SmartTapTM and other industry leading technologies to enable secure payments and commerce at more than 200,000 locations nationwide. Softcard is available on more than 80 devices across AT&T, T-Mobile and Verizon Wireless and is preloaded on more than 30 of those devices with more being added all the time.

*Additional details on the American Express Serve card offer can be found at the following link:https://www.paywithisis.com/offers/serve.html.

About SUBWAY® restaurants

Since 1965, SUBWAY® owners have been devoted to offering customers customized made to order sandwiches with a wide range of better-for-you options. Providing easy access to vegetables, detailed nutrition, dietary, and healthy lifestyle information has been a priority for the SUBWAY® chain for many years, earning the American Heart Association’s Heart Check Meal Certification in 2012 for many Fresh Fit™ meal options. As the world’s largest restaurant chain, thousands of dedicated entrepreneurs have the opportunity to run their own business, while playing an important role in their communities. To learn more information about us, visit http://www.subway.com, like us on Facebook https://www.facebook.com/subway and follow us on https://twitter.com/subway. SUBWAY® is a registered trademark of Doctor’s Associates Inc.

About Softcard

The joint venture is between AT&T Mobility LLC, T-Mobile USA, Inc. and Verizon Wireless and is based in New York City. The venture is chartered with building Softcard, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. Softcard™ is available to all merchants, banks, payment networks and mobile carriers. Softcard and the associated logos are trademarks of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners. For more information visit www.gosoftcard.com.

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When our company was founded, our vision was to develop a simple wallet app that consumers could use on any device, anywhere with any card. To deliver on that promise, we selected NFC as the best technology that was secure, simple and open to innovation.

We think that today’s announcement by Apple to support NFC is very significant and sets the stage for rapid scale adoption of mobile commerce.

We would like to let you know that we are actively working with Apple to enable Softcard on the iPhone in 2015 — using an integrated secure SIM-based hardware solution.

- Michael Abbott, CEO

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In July, we announced that we would rebrand the Isis Wallet to avoid confusion and association with a violent Islamic militant group in the Middle East whose name, when translated into English, is known by the acronym, ISIS. However coincidental, we have no desire to share a name with this group and our hearts go out to those affected by this violence.

Our search for a new name has been rooted in our founding vision: to use the power of the mobile phone to help consumers find a safer and better way to shop, pay and save. But we also wanted a name and visual identity that had the power, flexibility and simplicity to define our category.

Today, I’m pleased to announce we will rebrand the Isis Wallet to Softcard.

 

Softcard-logo1-1024x543

 

Together with a simple and flexible visual system, the inherent simplicity of Softcard gives it the potential to become a category defining name. That’s a bold aspiration, but one that matches the breadth of our vision.

What does this mean for our customers?

First and most importantly, your current Isis Wallet will continue to work as it always has. In the next few weeks, we will launch the updated Softcard app. At that point, you can update your app as you normally would and see that your Isis Wallet has become Softcard.

We appreciate your patience as we work through this effort.  Because we’ve chosen to move swiftly, small traces of Isis will be visible for a short time.

We thank you for your patience and ongoing support as we transition to Softcard.

–Michael Abbott, CEO

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From our inception, our vision has been simple: Use the power of the mobile phone to help consumers find a safer and better way to shop, pay and save.

Four years ago, we went in search of a brand that could embody this vision. We wanted a name that brought to life our company and our values. Above all, we wanted a brand that captured the simplicity of our mobile wallet experience. We chose Isis.

Recently, we have observed with growing concern a militant group whose name, when translated into English, is Islamic State of Iraq and Syria – often referenced by the acronym ISIS.

The ISIS militant group has been linked to sectarian violence against civilians and government forces in Iraq and Syria.

However coincidental, we have no interest in sharing a name with a group whose name has become synonymous with violence and our hearts go out to those who are suffering. As a company, we have made the decision to rebrand.

Changing a brand is never easy, but we know this is the right decision – for our company, our partners and our customers.

We are actively working on a new brand, and I’ll share more with you as our journey progresses in the coming months.

In the meantime, we remain committed to growing the mobile payments ecosystem, and advancing our mobile wallet. Our focus on delivering a great product and platform to our customers hasn’t changed.

Please accept my sincere thanks for your support and dedication to our vision. And, I thank you in advance for your continued support and understanding as we work through this transition.

–Michael Abbott, CEO

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By Michael Abbott, CEO, Isis

Isis Wallet Tap to Pay

In today’s digital economy, mobile is the future of money. Juniper Research projects the number of contactless mobile phone transactions worldwide will reach 3 billion by the end of 2014. At Isis, we are excited to be at the center of this movement and pleased to share an update on our growth.

Since our launch nationwide last November, consumers across the country are experiencing the power and simplicity of paying with their phone and the response has been tremendous. Over the last 30 days, we have averaged over 20,000 Isis Wallet activations a day and our growth rate doubled over the prior month.

The right ecosystem support is in place to bolster growing consumer adoption. As of today, 68 mobile devices across AT&T, T-Mobile and Verizon Wireless support the Wallet. The Wallet now comes preloaded on 14 smartphones with more preloaded devices in the pipeline.

Our merchant and issuer partners are also experiencing strong results as they offer their customers a new way to pay, coupled with great offers. Here is a sampling of what they have to say:

“Isis represents a growing percentage of our total transactions nationwide, and our stores have experienced more than 50 percent month-over-month growth in Wallet use. By the end of the first quarter Jamba Juice customers had redeemed more than 270,000 free smoothies and we expect to hit one million by this fall. The success of the 1 Million Free Smoothie Campaign has created habituation among our customers.” – James D. White, chief executive officer, Jamba Juice

“Our partnership with Isis has been extremely successful. We’re seeing positive growth of enrollments and we are hearing great things from our customers. With Isis, we’re able to reach a whole new customer base of tech-savvy users.” – Stefan Happ, general manager of U.S. payment options, American Express.

“Since we launched our agreement with Isis in December 2013, we have seen strong interest from our customers in this technology and the convenience it offers. Our customers lead mobile lives and their ability to pay for things should reflect that fact. We are excited to continue to test and learn with customers who want to be on the leading edge of mobile payments technology.” – Peter Ho, manager of digital payments for Wells Fargo’s Consumer Financial Services group.

So what’s next? We plan to further broaden our ecosystem of partners to provide customers with more options as well as new ways to save. We’ll continue to offer compelling consumer deals – all with the goal of helping consumers become ever more comfortable with mobile wallets. Along those lines, we’ll continue to innovate to ensure Wallet users have a simple and enjoyable experience while paying with Isis.

How to Get Isis:

Consumers can download the Isis Wallet for free* from the App Store or Google Play or visit their nearest carrier retail store to activate it and receive hands-on support. Once set up, consumers can pay at more than 200,000 merchant locations nationwide.

To keep up with all Isis Wallet news, you can follow us on Facebook and Twitter.

*Messaging and data charges may apply.  The Isis Wallet app works on select Isis Ready Android phones with NFC technology and an enhanced SIM card, or select iPhone models with the purchase of an Isis Ready case featuring an NFC antenna and a Secure Element micro SD card (select carriers only).

 

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Isis Mobile Wallet® Users Who Tap to Pay with a Registered American Express Card Can Get 50% Back in Statement Credits on New York City Yellow Taxicab Ride Fares Now Through June 1, 2014

Isis Mobile Wallet American Express Taxi OfferIsis®, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA, Inc. and Verizon Wireless, today announced an exclusive offer for American Express Card Members:  now through June 1, 2014, American Express Card Members who tap to pay with a registered Card for a ride in a qualifying NYC Yellow Medallion Taxicab can get 50% back in statement credits.*

The promotion is available to American Express’ U.S. Consumer, OPEN® Small Business and Serve Card Members with a registered Card in the Isis Mobile Wallet. The promotion is good for up to $100 in statement credits per eligible Card and registration is limited.

“The Yellow Medallion Taxicab is an enduring part of the New York Cityscape and in celebration of this iconic symbol we are giving New Yorkers 50% back on taxi rides when they tap to pay with their registered American Express Cards in the Isis Mobile Wallet,” said Ryan Hughes, senior vice president, banking and business development, Isis. “We are excited to offer this promotion for American Express Card Members and look forward to our work with American Express as we transform the way consumers pay.”

The Isis Mobile Wallet is supported on more than fifty Isis Ready® smartphones available on AT&T, T-Mobile and Verizon Wireless networks. Once consumers have an Isis Ready smartphone, they can download the Isis Mobile Wallet for free from Google Play. Message and data charges may apply. Consumers can use the Isis Mobile Wallet to pay at hundreds of thousands of merchant locations nationwide.

For a complete description of promotional rules and conditions, or to register your American Express Card, visit us as www.americanexpress.com/taxi.  To learn more about the Isis Mobile Wallet, visit www.paywithisis.com or follow @PayWithIsis on Twitter.

About Isis

The joint venture is between AT&T Mobility LLC, T-Mobile USA, Inc. and Verizon Wireless and is based in New York City. The venture is chartered with building Isis, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. The Isis Mobile Commerce Platform™ will be available to all merchants, banks, payment networks and mobile carriers. Isis, Isis Mobile Wallet, Isis Ready, Isis Mobile Commerce Platform and the associated logos are trademarks of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners. For more information visit www.paywithisis.com.

*To redeem this offer, you must add an eligible American Express Card to the Isis Mobile Wallet and register that Card at americanexpress.com/taxi between March 1, 2014 and June 1, 2014. You may register more than one Card for this offer, but only those Cards you register individually will be eligible for the offer. If you pay with your registered Card using the Isis Mobile Wallet between March 1, 2014 and June 1, 2014 for a metered ride in a Yellow Medallion Taxicab licensed by the New York City Taxi & Limousine Commission and enabled with contactless payment terminals, you will receive a statement credit for 50% off that transaction amount. Limit of $100 of total statement credits per registered Card in this offer. Registration is limited. An “eligible American Express Card” means (1) an American Express U.S. Consumer or Small Business credit or charge Card that is not cancelled and that is issued to you by a U.S. banking subsidiary of American Express and (2) an American Express Serve Card issued to you by American Express Travel Related Services Company, Inc. Other prepaid cards and products (including, for example, American Express Gift Cards), American Express Corporate Cards and American Express-branded Cards or account numbers issued by other financial institutions are not eligible. Transactions made using a plastic American Express Card also are not eligible for the offer. If you have problems with this offer or your Card is replaced during the promotional period, call the customer service number on the back of your Card for assistance. Offer valid on all qualifying purchases made with a registered Card, subject to the terms, conditions and limitations above. Statement credit will appear on your billing statement (or Serve Account

Statement, as applicable) within 90 days after the offer end date, provided that American Express receives information from the merchant about your qualifying purchase. Statement credit may be reversed if qualifying purchase is cancelled. If American Express does not receive information that identifies your transaction as qualifying for the offer, you will not receive the statement credit. American Express may change, modify, cancel, revoke, or terminate this offer at any time. Additional terms apply; see Registration Terms and Conditions at americanexpress.com/taxi for details.

Wells Fargo Visa consumer credit card holders can load their cards into the Isis Mobile Wallet

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  • Wells Fargo Visa consumer credit card holders can load their cards into the Isis Mobile Wallet
  • Wells Fargo Visa consumer credit card holders can load their cards into the Isis Mobile Wallet

SAN FRANCISCO & NEW YORK  – Wells Fargo & Company (NYSE: WFC) and Isis®, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA, Inc. and Verizon Wireless, today announced the first phase of an agreement that allows Wells Fargo Visa consumer credit card holders to load their cards into the Isis Mobile Wallet®. This launch enables cardholders to securely pay, redeem coupons and present loyalty credentials, all with the tap of their phone.

“We are committed to helping our customers succeed financially. Helping them make payments when, where and how they want is part of that promise,” said Peter Ho, manager of digital payments for Wells Fargo’s Consumer Financial Services group. “Our customers lead mobile lives and their ability to pay for things should reflect that fact. During this pilot phase with Isis, we will test and learn with customers who want to be on the leading edge of this technology.”

Customers with one of the more than 50 Isis Ready® smartphones available from AT&T, T-Mobile or Verizon Wireless can receive an enhanced SIM card from their wireless carrier and download the Isis Mobile Wallet for free from Google Play. Customers who visit their carrier’s retail store to activate the Isis Mobile Wallet will receive hands-on support and education from store associates. Cardholders can use the Isis Mobile Wallet at any of the hundreds of thousands of merchant locations nationwide that accept contactless payments. Customers can explore local merchants at www.paywithisis.com/where.html.

“Wells Fargo is among the most innovative brands in the country and we are pleased to introduce Isis Mobile Wallet to their credit card customers,” said Ryan Hughes, chief marketing officer, Isis. “We look forward to our work together as we deliver new payment features to consumers.”

Purchases made using the Isis Mobile Wallet are protected by Wells Fargo’s Zero Liability program, which provides cardholders with zero liability if their Wells Fargo Credit Card is lost, stolen or used without authorization and cardholders promptly notify Wells Fargo. Cardholders can remotely freeze the Isis Mobile Wallet with a single call to their mobile carrier.

First Data Corporation will serve as Wells Fargo’s Trusted Service Manager to deliver card information safely and securely onto the mobile device.

 

About Wells Fargo

Wells Fargo & Company (NYSE: WFC) is a nationwide, diversified, community-based financial services company with $1.5 trillion in assets. Founded in 1852 and headquartered in San Francisco, Wells Fargo provides banking, insurance, investments, mortgage, and consumer and commercial finance through more than 9,000 stores, 12,000 ATMs, and the Internet (wellsfargo.com), and has offices in more than 35 countries to support the bank’s customers who conduct business in the global economy. With more than 270,000 team members, Wells Fargo serves one in three households in the United States.  Wells Fargo & Company was ranked No. 25 on Fortune’s 2013 rankings of America’s largest corporations. Wells Fargo’s vision is to satisfy all our customers’ financial needs and help them succeed financially.  Wells Fargo perspectives are also available at blogs.wellsfargo.com.

About Isis

The joint venture is between AT&T Mobility LLC, T-Mobile USA, Inc. and Verizon Wireless and is based in New York City. The venture is chartered with building Isis, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. The Isis Mobile Commerce Platform™ is available to all merchants, banks, payment networks and mobile carriers. Isis, Isis Mobile Wallet, Isis Ready, Isis Mobile Commerce Platform and the associated logos are trademarks of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners. For more information visit www.paywithisis.com.

About First Data

First Data is the global leader in payments processing and electronic commerce solutions. Around the world, every second of every day, First Data makes payment transactions secure, fast and easy for merchants, financial institutions and their customers. First Data leverages its vast product portfolio and expertise to drive client revenue and profitability. Whether the choice of payment is by debit or credit card, gift card, check or mobile phone, online or at the checkout counter, First Data takes every opportunity to go beyond the transaction. More information about the company is available on FirstData.com as well as on Twitter, LinkedIn, Facebook and YouTube.

 

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NEW YORK CITY – November 21, 2013 – Isis®, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA Inc. and Verizon Wireless, today announced the launch of the Isis Alliance Program. The Isis Alliance Program supports merchant technology ecosystem partners with exclusive tools and resources to help them capitalize on the opportunities created by mobile commerce.

“We created the Isis Alliance Program to serve as a resource where companies looking to deploy mobile commerce solutions have access to tools and information,” said Jim Stapleton, chief sales officer, Isis. “The Isis Alliance Program will help companies harness the competitive advantages created by mobile commerce and better serve merchant customer needs.”

The Isis Mobile Commerce Platform™ offers merchants the ability to deliver a richer, more personalized relationship with their customers through the Isis Mobile Wallet®.  It leverages the existing payments infrastructure, which means any merchant with a contactless payment terminal can accept payments via the Isis Mobile Wallet.

“Merchants depend on the retail technology industry to deliver the latest, most innovative technologies to grow their businesses,” said Joseph Finizio, president and CEO, Retail Solutions Providers Association. “We’re pleased to support the Isis Alliance Program and believe the critical tools it delivers will help retail technology providers future-proof their offerings and advance the solutions hitting the marketplace.”

Leading payment terminal manufacturers and software partners are integrating near-field communications (NFC) mobile payments and Isis SmartTap capabilities into point-of-sale (POS) offerings to ensure merchants can fully maximize the business opportunities created by mobile commerce. This enables Isis Mobile Wallet™ users to pay, present loyalty cards and redeem offers in a single transaction, effectively creating a new platform for merchant marketing campaigns and streamlining the customer experience.

“We applaud Isis for the launch of the Isis Alliance Program. Industry innovators like Isis are capitalizing on strong consumer and merchant interest in mobile payments, and the Isis Alliance Program recognizes the ISO and POS solution provider channel is a powerful pathway to get new technology to merchants,” said Jason Oxman, CEO, Electronic Transactions Association. “With relationships with more than eight million merchants, ETA member companies are uniquely positioned to introduce their merchant customers to new payments technologies. We applaud Isis for utilizing the merchant services channel to drive business, provide technology leadership and create new opportunities.”

The Isis Mobile Wallet is available nationwide and accepted in a range of merchant environments such as mass transit, vending machines, fuel pumps, taxis, restaurants, grocery and retail stores. The Isis Alliance Program supports companies representing all aspects of the merchant technology ecosystem, from hardware and software to service and technology providers.

“We firmly support the Isis Alliance Program – it aligns with our goal of advancing the understanding, adoption, use and widespread application of smart card technology,” said Randy Vanderhoof, executive director, Smart Card Alliance. “By partnering with merchant payments acceptance providers, Isis is taking all the right steps to deliver secure payments and mobile commerce capabilities to merchants.”

To learn more or join the Isis Alliance Program, visit www.IsisAllianceProgram.com.

About Isis

The joint venture is between AT&T Mobility LLC, T-Mobile USA, Inc. and Verizon Wireless and is based in New York City. The venture is chartered with building Isis, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. The Isis Mobile Commerce Platform™ will be available to all merchants, banks, payment networks and mobile carriers. Isis, Isis Mobile Wallet, Isis Ready, Isis Mobile Commerce Platform and the associated logos are trademarks of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners. For more information, visit www.paywithisis.com.

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 Isis Mobile Wallet 2

NEW YORK – Isis®, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA, Inc. and Verizon Wireless, today announced the latest version of the Isis Mobile Wallet® is now available to consumers for download in the Google Play app store and at thousands of AT&T, T-Mobile and Verizon Wireless retail stores nationwide. The Isis Mobile Wallet allows customers to pay at contactless payment terminals, and to save money through special offers and loyalty cards at participating merchants – all from their Isis Ready® smartphone.

The Isis Mobile Wallet allows consumers to shop and pay using their mobile phone, by securely storing virtual versions of a customer’s participating credit or prepaid cards, as well as coupons and merchant loyalty cards. To use the Isis Mobile Wallet, customers simply select a payment card and tap their smartphone on the point-of-sale terminal.

The redesigned Isis Mobile Wallet features a simplified user interface with a clean, white background and easy-to-navigate toolbars. Integration with American Express Serve® makes it convenient for Isis Mobile Wallet users to load funds to their American Express Serve Account from a U.S. debit or credit card, bank account, or through direct deposit, as well as pay bills online and send money to friends and family using an American Express Serve Account.*

“Today’s nationwide launch of the Isis Mobile Wallet is a milestone for consumers, merchants and banks. It’s the start of a smarter way to pay,” said Michael Abbott, chief executive officer, Isis. “Together, with our partners, we’ve built a seamless mobile commerce experience. We’re pleased to bring the magic and simplicity of the Isis Mobile Wallet to consumers across the U.S.”

Starting today, customers with one of the more than 40 Isis Ready smartphones available from AT&T, T-Mobile or Verizon Wireless can receive a free enhanced SIM card from their wireless carrier and download the Isis Mobile Wallet for free from Google Play.** Customers who visit a carrier retail store to activate the Isis Mobile Wallet will receive hands-on support and education from store associates.

Customers can use the Isis Mobile Wallet at merchant locations nationwide that accept contactless payments such as Toys“R”Us, Jamba Juice and Coca-Cola vending machines. Aite Group projects that hundreds of thousands of locations in the U.S. will have contactless-ready payment terminals by year end, making it the most broadly deployed mobile payments technology at the point of sale. Explore local merchants at www.paywithisis.com/where.html.

Isis Mobile Wallet users can take advantage of hundreds of dollars’ worth of money-saving deals, with full offer details available in the Isis Mobile Wallet:

  • Free soft drinks at Coca-Cola vending machines. With My Coke Rewards in the Isis Mobile Wallet, users get their first three drinks free.
  • Free smoothies at Jamba Juice. Isis and Jamba Juice are giving away one million free smoothies to Isis Mobile Wallet users at participating Jamba Juice stores across the country.
  • 20 percent back on purchases made with American Express Serve. Isis Mobile Wallet users can get 20 percent back every time they tap to pay using their American Express Serve Account for up to $200 in statement credits.  Offer available now through January 31, 2014. Additional terms apply.*

“Isis is one of few truly independent wallets that is not tied to a specific financial institution, merchant or online marketing scheme. This wallet-as-a-platform approach positions Isis to unify the consumer experience across the many developing mobile shopping environments,” said Rick Oglesby, senior analyst, Aite Group. “The national rollout is an important step towards making mobile payments a part of everyday retail experiences.”

To learn more about the Isis Mobile Wallet, visit www.paywithisis.com or follow @PayWithIsis on Twitter.

About Isis

The joint venture is between AT&T Mobility LLC, T-Mobile USA, Inc. and Verizon Wireless and is based in New York City. The venture is chartered with building Isis, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. The Isis Mobile Commerce Platform™ will be available to all merchants, banks, payment networks and mobile carriers. Isis, Isis Mobile Wallet, Isis Ready, Isis Mobile Commerce Platform and the associated logos are trademarks of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners. For more information visit www.paywithisis.com.

 

* Eligibility, fees and restrictions apply. See the American Express Serve Consumer User Agreement at serve.com/isis for details. Receive a statement credit to your American Express Serve Account equal to 20% of the value of each contactless payment transaction made from November 14, 2013 through January 31, 2014 using your eligible American Express Serve Card in the Isis Mobile Wallet at locations where American Express contactless payments are accepted. Limit of $200 US in total statement credits per American Express Serve Account in connection with this offer. Transactions made using a plastic American Express Serve Card are not eligible for the 20% credit. American Express Serve Cards issued to holders of subaccounts are not eligible for this offer and such cards cannot be added to the Isis Mobile Wallet. Statement credit will normally be applied to your American Express Serve Account promptly after your eligible purchase transaction clears, but could take up to thirty (30) days. Statement credit may be reversed if a qualifying transaction is reversed or cancelled. Offer subject to change or cancellation at any time.

 

**Messaging and data rates may apply.

 

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